Based in Zurich, SHEILA PAZOS was founded in 2016 with an artistic background that incorporates landscape art and nonsense of artistic movement dada as the basis for the creation.
We love Art, colours and Architecture. Our style is the opposite of minimalism, full of imagination, fantasy, and decorative prints. Our clothes and accessories are sustainably made in Spain with the best materials and finishings, for people that are looking for a bit of craziness in their daily life. Some of our pieces are unique what make them very special and exclusive.
We presented our Collection “Artificial Paradises” for Fall/Winter 2016 on the catwalk and our Collection “Cadavre Exquis” on the Showroom for Fall/Winter 2019, both in in Mercedes-Benz Fashion Week Madrid.
Our creative director, Sheila Pazos, graduated in Fine Arts and in Fashion and textile design, and worked together with the amazing duo Viktor & Rolf and for other brands like Swatch and Nike.
Now enter and discover a fantastic world where everything can happen!
"It is the mood of the beholder which gives the city of Zemrude its form."
ARTIFICIAL PARADISES is inspired by Invisible Cities (Italo Calvino). This book includes a series of travel stories based on various conversations between Marco Polo and Tartar emperor Kublai Blan. An imaginary traveller talks about impossible cities to a melancholic emperor.
Every chapter describes a fantastic city, and each one of them bears a woman’s name.
Artificial Paradises is a men’s & women’s collection that has a strong emphasis on patronage and tailoring, where new elements are introduced in order to destroy the proportions and the idea of what a classic suit is. This collection is ornamental, the details and accessories are extremely important, traditional elements in fashion history have been taken to the present times and mixed, and elements related to the female world have been included in male clothing.
We presented our Collection Artificial Paradises during the catwalk Mercedes-Benz Madrid Fashion Week for Fall-Winter 2016.
" Le cadavre - exquis - boira - le vin - nouveau "
“Cadavre exquis” is a collection built with a mix of irrational elements, starting from the game exquisite cadaver, technique used by the Surrealism.
Robert Desnos, Paul Éluard, André Bretón, Tristan Tzara,… used to play this game and said that the creation should be anonymous, made by a group, intuitive, spontaneous, playful, unconscious and automatic.
Probably reunited in the Café Voltaire in Zurich, where the Dada movement were born, and will ended creating the Surrealism, they included for the first time, random as a creative process.
After this, the process became graphic defined as “ a game where an image of a person is drawn in portions, with the paper folded after each portion so that later participants cannot see earlier portions”.
Starting from this process, this collection is a “Cut & Paste” of disjointed parts and elements that pretends to break the traditional conception of the body.